Auchan – UX/UI design and website testing

Reviewing the shopping journey

Our work for Auchan covered the online shopping experience and interface design. We reviewed shopping journeys, interface behaviour and the clarity of navigation on both desktop and mobile.

Testing and analysis

The work included cross-browser testing, identifying technical and usability issues, and organising recommendations. Analysing shopping journeys helped identify steps where the interface could be simplified or information made clearer.

From findings to interface designs

We used wireframes to define screen layouts and the placement of key features. These informed the interface designs and subsequent discussions. The work built on existing features that worked well and also covered usability checks following development.